shareaholic

Wednesday, April 24, 2013

Top Ten Reasons You Should Seriously Consider Outsourcing Your Content Marketing


Top Ten Reasons You Should Seriously Consider Outsourcing Your Content Marketing

  1. You probably can’t do it yourself (even though you know what it is, what systems you need, and what the components are).
  2. You don’t have the software platform.
  3. Even if you acquire marketing automation software, you probably don’t know how to quickly deploy cross-platform integration and the required degree of automation.
  4. You can’t generate enough content to sustain multiple campaigns per month, every month of every year.
  5. Your marketing people know how to write, but don’t have domain or technology depth to create compelling content.
  6. Your domain or technology experts know all about your products, your technologies, and how your customers use them, but aren’t capable writers.
  7. It’s no one’s job to author, copyedit, and set up 30+ white papers, 50+ original articles, and 20+ webcasts per year. (Corollary: Do you really want your top technical people spending up to 20% of their time writing marketing content?)
  8. The marketing staff gets pulled in many different directions throughout the year. “Fire drills” interrupt the schedules for content marketing campaigns.
  9. You probably don’t have access to 10,000 to 1,000,000 email addresses from your target market in order to promote content directly, and you probably don’t know how to find them.
  10. The modern techniques of online content marketing are still not taught in business schools, marketing curricula, or even professional training courses. There are very few individuals available in the job market with the required experience and know-how to build and run a complete “system of content marketing”. As a result, you have little resource to attack the previous nine items, and you’re faced with on-the-job training someone to build your system and methods for you.
Want to learn more about the features and benefits of outsourced content marketing? Get your complimentary copy of the white paper, Outsourced Content Marketing: Features and Benefits -- How Outsourcing Your Content Marketing Can Triple Your Sales Pipeline at 50% Lower Cost per Lead


Thursday, January 24, 2013

New and improved home page for WinGreen Marketing Systems


WinGreen Marketing Systems has published a new and improved home page on www.wingreenmarketing.com!


  • Cleaner
  • More informative
  • Great graphics
  • Easy navigation


Check it out.



Friday, April 13, 2012

New Updated Marketing Resource Center Now Published

The new Prospecting For Gold marketing resource center is up and running at http://www.wingreenmarketing.com/resourcecenter.aspx. Here you'll find white papers, on-demand webinars, and other useful content to assist you in maximizing your marketing results.  


Make sure to visit the Prospecting For Gold Resource Center on a regular basis to keep up with the best information on topics related to marketing, lead generation, Salesforce.com, content marketing, and email marketing. 



Thursday, March 15, 2012

White Paper Resource Center -- WinGreen Marketing Systems

Resource Center -- WinGreen Marketing Systems


Resource Center                                                                                                                                                     
 
Looking for tips on maximizing the results of your sales campaigns?
Putting together online lead generation capabilities and don't know where to start?
Looking for research to justify a business case for outsourcing lead generation?
Looking for ways to increase sales?

We've created this resource center as a repository of white papers, webcasts, podcasts, presentations, scraps of paper, post-it notes, and cocktail napkins that help you implement and maximize online lead generation, and (2) We've created this company, put all of the software together in the cloud, hired the people, gone through months of configuration and vendor negotiations, and created a comprehensive, turnkey lead generation service so that, frankly, you don't need to! 

We invite you to take advantage of a free, 15-minute consultation by clicking here to contact us (or just call us at 610-810-1707).   Or, if you still want to learn how to do it yourself, we're happy to help, and we hope you find all of the information below or in our archives to be informative and useful.


White Paper - Seven Ways That Content Marketing Improves Lead Generation Results

White Paper - Seven Ways That Content Marketing Improves Lead Generation Results 2


Complimentary White Paper
Prospecting for Gold Series
 
Seven Ways That Content Marketing Improves
Lead Generation Results

Thank you for your interest in this new white paper, Seven Ways That Content Marketing Improves Lead Generation Results, sponsored by WinGreen Marketing Systems.  We hope you'll find the information in this paper to be informative and useful to you. 
 
With the many different ways to generate sales leads available today, determining the best mix and the optimal areas for investment can be a challenge.
An exceptionally effective method of generating sales prospects is content marketing.  Content marketing involves the creation and promotion of compelling content that educates and informs readers about topics relevant to your products or services.  The use of email to promote your content puts your brand and your content offer right into the inboxes of your targets and induces them to identify themselves as interested.
In this white paper, the authors lay out seven ways that content marketing improves lead generation results.  Readers of Seven Ways That Content Marketing Improves Lead Generation Results, will learn the following:
  • The definition of content marketing
  • Seven different features of content marketing that enhance lead generation efforts
  • How to put content marketing to work for your organization
We hope you'll take a few minutes to learn more about WinGreen and our content marketing services by checking out the information on this website. If you're facing current challenges in finding new sales prospects, why not give us a call at 610-810-1707 for a free initial consultation?
WinGreen Marketing Systems
610-810-1707